A group of foreign investors whose main activities since 1997 are in the real estate, alternative and renewable energy and development sectors, and as individual they have more than 25 years of experience in managing profit and non-profit institutions and human resources management. It was decided to enter the services and retail sector in Egypt by establishing a HG Group L.L.C (Chic Beauty Center) in 2021, concerned with everything related to hair, makeup, face, skin, nails and cosmetics care, with a retail idea to combine an integrated beauty center with the provision of goods and raw materials within the regular and online store. Which aims to save time and beauty needs in one place for the client. Chic Beauty Center was launched in January 2022, by assigning a name and a brand, and focusing on selecting equipment, devices, tools and cosmetics from the best international brands, in addition to the experience of our business partners and staff specialized in everything related to women's beauty. HG Group L.L.C aspires to be a Chic Beauty Center in the coming years, a center of attraction for clients seeking privacy, comfort, appreciation, welcome and follow-up on every visit. By providing and expanding the establishment of a center specialized in women’s beauty that includes: (Hair, face, body and nail care - cosmetics - beauty equipment and tools - spa - beauty clinic - mobile beauty salon – regular & e – marketing).